Warner Music Mexico joins for the 3rd consecutive year to celebrate LGBTI + pride

In a completely atypical year, Warner Music Mexico makes its mark again during the LGBTI + 2020 Pride Month celebrations at CDMX, hand in hand with Warner artists and together with actors, opinion leaders and influencers, as well as organizations such as the United Nations Office on Drugs and Crime (UNODC for its silgas in English), UNAIDS, and the Yaaj México Foundation, a leading organization in the promotion and defense of sexual diversity, returned to participate in a campaign whose …

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Elvira Gavrílova: detailed promotion of a business or the strength of systemic marketing

The business does not support a state of tranquility. It does not matter what level of success your company has, whether it has a large business or not and how far your competitors have left behind, because to maintain leadership they must raise their level every day. What “equipment” is necessary to storm new heights? The answer to that question knows a marketing specialist, Elvira Gavrílova. Gaining experience in different settings (editor-in-chief at a business magazine, Financoff, a producer, a …

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Business Continuity Institute: business continuity is key to the current scenario

The Spanish BCI Chapter, the Spanish chapter of the Business Continuity Institute (BCI), made up of Business Continuity and Resilience professionals, will be led from its creation and for the next two years by Macarena Rodríguez, a professional in this sector at Getronics. Until now, business continuity professionals did not have any meeting and debate space in Spain. The Chapter meets periodically and from this second meeting, which will be held in the form of a Webinar and which already …

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Advertiser boycott on Facebook starts shaking investors

Why is Facebook facing a boycott? 1:31 (CNN Business) –– After several days of largely ignoring the news of a growing boycott of Facebook advertisers, investors now seem to be paying attention. Facebook shares fell almost 3% during the first operations on Monday ––before recovering––, after big brands such as Starbucks, Coca-Cola and Hershey’s reported that they would suspend their spending on the social media platform due to concerns about handling disinformation and hate speech. The drop comes after Facebook …

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Dark mode reaches the mobile version of Facebook

This is what Facebook’s dark mode looks like on the mobile version (screenshot from @NotFridayCraig) Some users can already use Facebook’s dark mode on their mobile devices. This tool began to be available in some cases, as found by the site The Verge. Dark mode is already available, a month ago, for the desktop version. It is now known that tests were started on the mobile version for some selected profiles. It could soon reach the rest of the users, …

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How to monetize content on Facebook?

Now more than ever, creators, video editors, and the media are using Facebook to build meaningful communities and businesses. From ads, to brand partnerships, and people’s support, creators can make money from a growing variety of products. that are better suited to the content they share and the communities they’ve created. Expanding access to fan support products: Facebook has seen a lot of interest from people who want to support their favorite creators, so we’re making them Fan subscriptions and …

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Use of Facebook for customer service increases in 2020

© elEconomista.es Photo: Getty The use of social networks to serve customers has grown in the last 5 months, derived from a greater interest on the part of companies to incorporate more digital channels into their strategies to engage with their consumers. Load Error This new dynamic has placed Facebook as the second channel preferred by consumers to interact with brands, only after email. The social network reaches user satisfaction levels of around 90%, according to an analysis carried out …

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Volkswagen Mexico Marketing Director becomes CEO of Seat Mexico

The Volkswagen AG group has management movements in two of its main automotive brands in Mexico, key positions for growth and positioning in the local market. In this way, it was announced that Seat and Audi will have a revelation in their respective general directions, changes that will be effective from the beginning of July. Two powerful brands In this sense, the German automaker indicated that Walter Hanek will leave the position of CEO of Audi because he will retire …

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Sports Business Consulting Industry 2020 Market demand, size, growth, trends, participation, supply, manufacturers and forecast research report 2026

The Sports Business Consulting Global Market Research Report is a comprehensive research that provides insight into Sports Business Consulting’s market size, trends, growth, cost structure, capacity, revenue, and forecast for 2025. This report also establishes the figures for consumption / supply, demand and demand for import / export, cost, price, income and gross margins. For each covered manufacturer, this report looks at their keyword manufacturing sites, capacity, production, factory price, revenue, and market share in the global market. Global Keyword …

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